Posts Tagged ‘Mike Daniels’

“What kind of people are they working for?”

Vital Speeches' David Murray

Vital Speeches’ David Murray

David Murray’s official titles include Editor, Vital Speeches of the Day and Vital Speeches International, as well as Executive Director of the Professional Speechwriters Association. But for me, his most important role has been as the kind of observer and critic every profession needs – offering good humored but pointed praise, prods, advice and critiques of the work we scriptwriters-for-others do.

While I was working with a client who was hesitant to begin giving speeches to employees, I stumbled across a blog post David did a while back, modestly titled Murray’s Manifesto.

What exactly, Murray asked, do employees want to know from their top executives?
Murray made his answer pretty darned clear.

“They want to know what kind of people they are working for.
Let me repeat: They want to know what kind of people they are working for.
That’s all they want to know: What kind of people they are working for.”

In particular, they want to know how smart their leaders are, how honest, empathetic, forward looking, and committed to their employees.

The challenge, of course, is that it is not enough for top executives simply to have these qualities, they must also convince key audiences that they do.

Which brings me back to one of my all-time favorite quotes, which I trot out at least once a year. It’s from Mike Daniels, the former chairman and chief executive of Network Solutions who sits on the board of directors of CACI International and many other technology companies.

“It’s remarkable,” Daniels said. “If you have two growth companies headed by equally smart guys, where one can deliver an enthusiastic speech, lay out the mission of the company and encourage people to work smarter and harder and the other can’t…it makes a world of difference to the success of the company.”

Leading Voices: Mike Daniels, Tech Pioneer, Former Chairman and CEO of Network Solutions

Mike Daniels

Mike Daniels

In this space, we profile top executives who use the spoken word effectively as part of their corporate communication strategy.

A few years ago, I had the opportunity to interview Mike Daniels, the former chairman and chief executive of Network Solutions, the Northern Virginia-based domain registration company. Daniels, a true pioneer of high tech in the Washington, D.C. area, currently sits on the board of directors of Blackberry, CACI International and Mercury Systems, all publicly traded technology companies.
When I talked to Daniels, he was vehement about vital link between the spoken word and the success of a CEO.
“It’s remarkable,” he said. “If you have two growth companies headed by equally smart guys, where one can deliver an enthusiastic speech, lay out the mission of the company and encourage people to work smarter and harder and the other can’t…it makes a world of difference to the success of the company.”
In a recent article in the Washington Post, Daniels shared more great insights about the role of public speaking in corporate success.
“Many of the technology people who are very smart and great technologists are not able to communicate their ideas,” Daniels told the Post. “They tend to be introverts focused on the technology. You need to lift your head up, see the strategic picture.” But the ones who became successful leaders, he said, “have had the skill to communicate their message and the mission to their employees.”
Daniels knows what he’s talking about, since he’s known just about all the technology greats: Bill Gates, Larry Ellison, Jeffrey P. Bezos, the late J. Robert Beyster, (founder of Science Applications International) and of course, the late Steve Jobs — “the best I ever saw in Silicon Valley in 40 years.”
Daniels shared with the Post that his own public speaking skills date back to his schoolboy days, when he won first prize and a cool $50 cash in the local Rotary Club’s debate contest. After that, he entered every oratory contest he could and became skilled enough to win a debating scholarship to Northwestern University.
When I interviewed him, I asked him whether most companies realize how important a CEO’s communication skills are.
“Based on my forty year business career,” he said. “I’d have to say it’s an underappreciated asset. While many organizations recognize how important speeches are, many others don’t.”